This sample is one of a number of didactic lesson plans relating different curricular subjects, intangible cultural heritage (ICH) elements and Education for Sustainable Development (ESD) principles, developed as part of the Learning with Intangible Heritage for a Sustainable Future: Guidelines for Educators in the Asia-Pacific Region. The lesson plans show how ICH elements can be incorporated into school subjects, as well as present innovative and creative pedagogical approaches to enhancing the quality of lessons and improving learning outcomes. Furthermore, they demonstrate that knowledge that students have to learn takes on meaning for them when they are able to relate to it through cultural practices and familiar contexts. In this particular sample lesson, the teacher integrates Urdu poetry and its associated metaphors and proverbs into a language lesson, while also incorporating the ESD principle of respect for the environment.