Benefitting country(ies): Grenada
Though the country has a rich array of cultural expressions, they are threatened by several factors. In this context, this project has three key objectives. Firstly, pilot inventorying exercises were conducted in the tri-island of Grenada. During this stage, capacity building workshops on the 2003 Convention, mechanisms to safeguard living heritage, and community-based inventorying methodologies are held with local stakeholders. Secondly, the ‘Proud of My Heritage’ education programme for children was implemented to raise awareness and transmit intangible cultural heritage in Grenada. The school community was involved in inventorying exercises and a pilot programme to integrate living heritage within the school curriculum will be designed. Thirdly, the Proud of My Heritage media campaign was launched to raise awareness about Grenada’s living heritage. As part of this stage, a platform was created for the general public to express their opinions about intangible cultural heritage. The campaign also involved TV and radio spots, press releases, social media campaigns, theatre street events and a photography contest. Through the project, it was expected that key stakeholders will receive indispensable contents on the importance of recognizing and safeguarding intangible cultural heritage. Likewise, local people would have reliable information about their living heritage and awareness would be raised among the general public. This project contributed to setting basis for implementing the 2003 Convention in the country from a community-based approach.